But, not the capacity to handle the demand, and sharks in the know are heading up the Niagara River to get paid!
The tides move in and out, and so does freight. The freight tidal changes have certainly hit Buffalo, New York, over the past week.
The SONAR chart below has the Great Lakes region in the market table to the left and in a 3D map on the right.


Both of these charts are set to display a weekly change. On the left Buffalo is solid bright green across the table with only one exception and it is significant: ITVI – Inbound Tender Volumes.
When ITVI is the only red index we have a bloodbath. In this case, the difference is so great that it is quickly turning into a freight-feeding frenzy!
Outbound volumes are up 19.8% while inbound is only up 1%.


And then there is the ITRI – Inbound Tender Rejections. This index is up 8.9%.
(More outbound freight) + (Flat inbound freight) + (Fewer carriers accepting the inbound freight)
= BOOM! Blood in the water!!


The SONAR Tree Map above shows changes in lane rejection rates for the past week. Shorter-haul loads are certainly not a favorite as most carriers are trying to get out of the region.
I don’t know, I’ve been watching the volumes and capacity trends for a few months and the Great Lakes is the place to stay. But that’s just me.
So let’s grab our fresh kill and bolt like a shark!


The Market Dashboard above is showing the Buffalo to Atlanta lane. At $2.60 it is dead even with the national average. But, look at the trend. The rates are at a crossroads.
I’d lean into that $2.75 or above and get paid. The trends are strong and blood is in the water.
Let’s check out the Chicago lane below.


The rate here has already crossed the national average and is positive by 7 cents. I’d be throwing out $3 all day long on this one.
The point is this: Early detection of blood is essential for a shark’s survival.
Data is the new blood.
It’s Monday, get your ass out of bed!
Peace and love!